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Salesforce Marketing Cloud Lead Developer (m/f/x)

Date: May 16, 2022

Location: Braunschweig, NI, DE

Company: Volkswagen Financial Services


Flexible, challenging, versatile


Exciting challenges are managed best in a harmonious environment. With an innovative employer who supports you individually and meets you on equal grounds. With more than 16.000 employees in 48 countries the Volkswagen Financial Services is more than just Europe’s biggest automobile financial services provider. We are the key to mobility.

Discover the versatile possibilities for your career at VW FS now and start with all of us as a:


Salesforce Marketing Cloud Lead Developer (m/f/x) 




Come and joint our CRM Saleforce-Team:


We're looking for a Lead Salesforce Marketing Cloud developer to join the Digital Program and the Salesforce Platform Team, that is working on our next generation CRM platform for marketing & sales strategic initiatives. You will be either based out of our Berlin office or in our central headquarters office located in Braunschweig, Niedersachsen with the flexibility for remote work as well.


As a Lead Developer, you will be responsible for ensuring that the system accurately meets the CRM program targets and the established objectives of the business partners by ensuring that performance and security requirements are closely monitored, and adequate testing is conducted by working with the project teams. You will be responsible to ensure that all the developers follow the software quality standards agreed upon by the Salesforce Platform team and the delivered work is completed to the highest possible standard.

You act as an expert in systems software engineering who undertakes complex projects requiring additional specialized technical knowledge. You can handle conflicting directions and resolve conflicts, if necessary.


Where your expertise is needed:


  • Using Salesforce Marketing Cloud's features and best practices, to translate business requirements into a viable, scalable solution

  • You will provide technical leadership within the CRM Salesforce Marketing Cloud development team: define implementation standards for the (external) development teams, make well-thought-out decisions on complex or ambiguous systems software engineering issues

  • Collaborating with the Product Owner from Business side and the Marketing Cloud development teams and ensure the usage of the defined standards, tools, and architecture

  • Maintain best practices for Salesforce Marketing Cloud, including deployment, integration, troubleshooting, naming conventions, list management, etc.

  • You oversee preparation and maintenance of system documentation using established department artifact standards and methodologies (Jira, Confluence)

  • You communicate common goals and direction for development team, acts as a source of direction, training and guidance for development staff and you ensure that the technological decisions will be communicated and implemented by all developer teams

  • You review progress and evaluate results to include code reviews, build readiness, and deployment activities, recommends changes in procedures

  • You ensure that system improvements are successfully implemented and monitored to increase efficiency, evaluate alternative approaches in design of application systems, including assessment of risks and benefits associated with each alternative


What we are looking for:


  • Bachelors or Advanced Degree in Computer Science or equivalent

  • Expert knowledge of all Marketing Cloud Builders and Studios, including Mobile Connect and the Email Personalization Builder

  • Experience with designing solutions on the Marketing Cloud platform, understanding of Marketing Cloud’s contact data model and data extensions

  • Extensive experience in building solutions with AMPscript, Server-Side JavaScript, and Guide Template Language

  • Relational database fundamentals, ETL methods, data management, and segmentation best practices should all be well understood.

  • Experience in building integrations between Marketing Cloud and third-party platforms, including scenarios using REST and SOAP API

  • Understanding of security controls and considerations in Marketing Cloud

  • Experience in using Package Manager or Deployment Manager to rollout marketing cloud artifacts across various business units

  • Possess expert knowledge of program design, coding, testing and documentation

  • Proficiency with Jira, Confluence

  • Excellent written and verbal communication skills, strong customer focus and interpersonal skills, with the demonstrated ability to work in geographically dispersed teams

  • Proven English skills

  • Certifications: (Marketing Cloud Developer and Marketing Cloud Administrator), or Marketing Cloud Consultant

  • Excellent interpersonal skills and the ability to work effectively and solution-oriented in cross-functional, international teams within a collaborative environment. This means clear communication and respect for different cultures and different ways of thinking


Job information:



attractive remuneration packages



Braunschweig or Berlin

Work Time Model





Volkswagen Financial Services AG

Corporate Benefits


e.g. mobile phone contract at reduced price, attractive leasing offers etc.

the option to switch industries and companies with the security to re-enter VW FS in the future
Further Development personal development potentialities and health services Job-ID




The only thing that we are still missing is your application.

Simply click on "apply now" and get started.
In case of further inquiry please provide the Job-ID as reference number:  5321 


Team Recruiting

Tel.:  0531-212-899543

Volkswagen Financial Services